Archive for March, 2008

I am so thankful to the vendors that worked with me in contributing to these guide. I think they are all wonderful and I plan to have a spotlight on each of them in the next few weeks.

I just wanted to share that Brenda ; http://www.actionsbybrenda.com/
Is generously allowing me to include one of her actions in the templates & contracts part of this guide!

I am putting it in now, for anyone who has not purchased the guide yet.
For those of you that have, I will try to email each of you so that you may download it and if I forget you please email me!!

Thanks Brenda!

Natalie

I received such nice feedback from some of the photographers that have purchased the Senior Solutions guide. I just wanted to share with you.

Natalie, I just read your senior solutions pdf and i LOVE it!!! Thank you so much!!
I’ve got to say that you will help me tremendously in filling in the gaps in my business! I can shoot just fine, have a great web site, a good portfolio, great samples, know what my target market is, have lots of card templates and products I have invested in but I have no sense for pulling it all together in one organized package.
The information you put together will save me countless hours and who knows how many mistakes! I feel such a sense of relief that so many of the answers I need are right here in one place. I firmly believe that the more information available, the better we all do as senior photographers the more of a demand there will be for all of us.
Thanks so much for being so generous in sharing your knowledge! Cheryl Walsh
alt-senior.com
orange county, California
———————————————————————————————-

As a photographer who is new to the Senior Market, Natalie’s Senior Solutions has been absolutely invaluable! It has given me countless ideas and wonderful tips from contracts and incentive plans to how to pose your Seniors and everything in between.
This guide is truly comprehensive! I especially love Natalie’s section on “My Space For Dummies”. I now feel that I have the tools to create a successful Senior business. Thank you Natalie for putting together such an amazing guide!

- Kate Bogot Photography
———————————————————————————-
I live in Australia and am currently trying to break into the senior market. The information I have found in this pack will go along way in helping me successfully do that. Thanks Natalie for taking the time to put all your knowledge down in one place so people like me can learn from it!

Naomi Pickering Photography
———————————————————————————
If you are looking to break into the senior market, and don’t know where to begin, then this is the guide for you! Natalie has her finger on the pulse of the seniors and can guide you towards starting and building a successful senior biz. She has spent enormous hours learning what is important to high school kids and how to reach them! And will even take you step by step into the virtual world so important to high schoolers today! Take what you learn and run with it. In this fast growing market Natalie’s guide is just what is needed to lessen that learning curve and speed your success! I am so glad that she developed something with all her wonderful ideas in one spot!

Kim Hulbert
Photographer – Blip in Time
Mason, Ohio
———————————————————————————————-
Natalie’s senior solution guide is a great resource. It is a comprehensive guide to breaking into the senior market in your area. She describes in detail how to implement a spokesmodel program, including copies of her spokesmodel incentive program, contracts and the application process. She also extensively covers marketing: from myspace and facebook to community involvement and blogs. Senior solutions also details suggested senior products and includes vendors Natalie recommends and what products she’s seen the most success with. Other topics covered in the guide include pricing suggestions, appealing to seniors, and Natalie’s workflow. I’ve just started using this quide and already love it. I would recommend Natalie’s senior solutions to any photographer wanting to get into the senior market! It’s well organized, easy to follow and full of great resources - and some amazing templates and actions too! Thank you Natalie - a job well done! Kim Burnham

Exclusive templates included from LCH DESIGNS.

After weeks of writing and proofing I am finally ready to announce Senior Solutions; A comprehensive guide to starting a successful senior business!

This guide will take you from step one; designed to be a printable manual for you to reference.

It covers:

• Spokesmodels (The who, what, when, where and how to’s, as well as my program step by step)
• Marketing ideas (6 great ideas that work -AND- that won’t break your budget)
• Suggested senior products (Products I use, sample images, what has worked for me and other suggested products)
• Appealing to seniors (Tips on getting to know your senior, customer service, working with parents, and offering them items they REALLY want)
• Pricing Ideas (I cover the pros and cons of different pricing approaches for seniors and what has worked well for me; my 2008 pricing is included as an example)
• MySpace for Dummies (Entire section, from signing up for an account to choosing a layout, including screen shots for each step)
• Workflow (Discussion on how I went from spending 6-8 hrs per session to 1 1/2 hrs; I will lightly touch on items I use and love)
• Contracts (My personal contracts that you can use for your business; spokesmodel application, spokesmodel contract, model release, release for newspapers, what to wear guide)
• Excel spreadsheet that you can use to keep track of your spokesmodel’s referrals and data.
• Over 51 sample images of my seniors to give you ideas on posing.Vendors I love and use.

ADDED BONUS: In addition to the 70 page manual (with a few pictures here and there):

* Exclusive 20×20 Collage Action created by ( http://www.mcpactions.com/)

* Exclusive Rep/411 card and Senior Girl/Guy Annoucement created by lchdesigns (http://www.lchphotography.net/) (pictured at the top of this post)

* Exclusive Senior Tri-fold created by myself & Tina Parker! (http://www.mylilcreations.blogspot/)

Example of MCP Collage Action

* text can be whatever you want

5X5 Trifold template you can customize with your wording, titles and font.

Are you interested in knowing how to break into the senior market in your area? Have no idea where to begin?

Soon to be released !! A complete comprehensive guide to starting a successful senior business.
This guide will take you from start to finish, through my research, experiences, what has worked for me!
Over 70 pages of step by step information! Contracts, spokesmodel programs, collage action, graduation annoucement and more!

COMING SOON!!